Finding a Doctor You'll Love

Many Americans feel that it is harder to find Dr. Right than Mr. or Ms. Right. So, what are Americans really looking for in a doctor?
With more than 30 million more Americans expected to enter the health care system through the Affordable Care Act over the next few years, there is more competition and stress than ever to find and keep Dr. Right.

Whether you are looking for a primary care doctor or a specialist, Mitch Rothschild, founder of Vitals.com, provides research and tips that will lead you to the right decision.

Additional Info

  • Segment Number: 2
  • Audio File: staying_well/1249sw1b.mp3
  • Featured Speaker: Mitch Rothschild
  • Guest Bio: Mitch Rothschild head shotMitch has been actively engaged starting, growing, fixing and improving Vitals for the past five years. He launched Vitals in 2008 after personally experiencing the complexity of finding a qualified physician for his knee surgery.

    Prior to Vitals, Mitch started more than a half-dozen businesses, including Raspberry Red Marketing, NetWorks, Tuff Rhino, Awards.com, RUSS CandyBears and Time Warner Viewer's Edge. He has also been involved in the rapid growth of Popcorn Indiana, Blue Moon Mexican Cafe and IT'SUGAR.

    Prior to his own ventures, Mitch held several senior corporate executive positions. He was Vice President of Genesis Direct, an integrated direct marketing firm, and served as Vice President of Marketing & Product Development at Guidance Associates/Prentice Hall Media, a leading educational publisher.

    Mitch has an MBA, with honors, from Columbia University and graduated Summa Cum Laude from Queens College in New York.
  • Length (mins): 10
  • Waiver Received: Yes
  • Host: Melanie Cole, MS