In this episode, guest Desiree Davis shares tips on:
- How many local patients start their healthcare journey online
 - Having a strong presence on Google
 - Optimizing service line sections of your website
 - Getting to know core metrics
 - Adjusting your strategy to suit current trends
 - Updating your website with fresh content as you go to avoid overwhelm
 - Paying attention to users' search habits
 
Listen in as Desiree Davis joins Bill Klaproth to share her best advice on making the most of your website.
Scorpion

Over the past 11 years, using her expertise in digital marketing, lead generation, and conversion tracking, Desiree Davis has helped hundreds of healthcare and franchise clients take charge of their web presence as well as develop, implement, and track their digital marketing strategies.