Heidi Somers was a college dropout from a small town in Alaska with no business background when started her social media presence & athleisure wear brand.
But she took a leap of faith and stepped into the unknown entrepreneur life, starting her Buffbunny Collection in her living room with no clue as to what it would become, but with all the determination to create incredible products that made women feel confident, beautiful, and be a small part of their everyday life. 5 years later and Buffbunny is now a fully woman-owned and operated business that emphasizes body positivity, inclusivity, and diversity.
She chats with Marsha and Erica in this encore episode from February 2022 about building her empire, the responsibility of being an influencer, and the importance of body-positive fitness wear.
Rewiring Your Wardrobe
Featuring:
5 years later and we are now a fully woman-owned and operated business. Each department of Buffbunny Collection is headed by phenomenal women. I couldn’t be more proud of what this brand has grown into.
Buffbunny Collection emphasizes body positivity, inclusivity, and diversity. One of the major goals of BBC was and still is to create beautiful yet functional pieces. Pieces that make every woman in every-body feel and look their best. Meticulously designing each piece from the ground up, customizing our size grading to ensure the fit of each piece is the same no matter if you’re a XXS - XXXL.
Heidi Somers
Before starting the brand I was quite nervous because I felt like I had all odds against me. There I was with no business background, college dropout, originally raised in a small town in Alaska so I was shy, was homeschooled and sheltered most of my life, no business loan, and had no business partner. But I took a leap of faith and I stepped into the unknown entrepreneur life. I started Buffbunny Collection in my living room with no clue as to what it would become, but with all the determination to create incredible products that made women feel confident, beautiful, and be a small part of their everyday life.5 years later and we are now a fully woman-owned and operated business. Each department of Buffbunny Collection is headed by phenomenal women. I couldn’t be more proud of what this brand has grown into.
Buffbunny Collection emphasizes body positivity, inclusivity, and diversity. One of the major goals of BBC was and still is to create beautiful yet functional pieces. Pieces that make every woman in every-body feel and look their best. Meticulously designing each piece from the ground up, customizing our size grading to ensure the fit of each piece is the same no matter if you’re a XXS - XXXL.