In this interview,  Christina Deidesheimer, Director of System Marketing Communications, Beebe Healthcare and Andrea Wojcik, Section Chief Office of Health and Risk Communication, Delaware Department of Health and Social Services, Division of Public Health, share how they have aligned their efforts to serve their community during this crisis.  Christina will share how Andrea and the Department of Public Health has allowed her organization and team to communicate a centralized place for the public to go for questions, thus lightening the design burden on them. They also give advice on how those in smaller organization can utilize others outside of your team to assist with your communication efforts.

UNC Health’s Chief Communication and Marketing Officer  Lisa Schiller describes how her organization is dealing with the COVID-19 crisis and how the communications and marketing team is managing the systematic and timely release of critical information – including a “News Room” concept - while maintaining key relationships with the community.